A gravity-defying texture paste with a woodsy fragrance and an extra-dry finish. Ideal for creating perfectly disheveled hairstyles that look effortlessly cool.
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Medium hold / Matte finish
Revolutionary oil-free formula that feels weightless and stays matte.
How To Use
Layer it on and re-apply Super-Dry for added texture and control without the extra weight.
For optimal results, work a fingerful between your palms until soft, apply to blow-dried hair.
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Frequently Asked Questions
What is Super-Dry hair paste?
Victory Brand Super-Dry is an oil-free texture paste with a matte finish and a medium hold. It creates more natural-feeling separation in the hair while still providing strong control and maintaining volume.
When should I use Super-Dry hair paste?
Use Super-Dry in any hair type to create effortless-looking texture in the hair or to create added volume and control to a blow-dry. It’s an ideal choice for people who want to style their hair with a more natural or matte finish. Don’t want to look all day like you just got out of the shower? Victory Brand Super-Dry is made for you.
How do I apply Super-Dry hair paste?
Apply a fingerful of Victory Brand Super-Dry to blow-dried hair using your fingertips to create a highly texturized look.
To create additional volume and a natural finish, apply a small amount of Super-Dry to damp hair and blow-dry it in using a vent brush, round brush or even just your fingertips.
Problem & Solution
Most hair pastes contain oils that can quickly weigh the hair down and build up over time. Victory Brand Super-Dry has an oil-free formulation that maintains volume and texture all day long without weighing the hair down.
Super-Dry is ideal for fine hair! While sticky, oily pastes tend to clump fine hairs together, making the hair look even finer, the ultra matte finish of Victory Brand Super-Dry provides a slight thickening effect and helps control fine hair without making it look finer.
Is it water-soluble?
Victory Brand Super-Dry is a carnauba-based, oil-free formula. While it is not 100% percent water-soluble, it is incredibly easy to remove and does not weigh the hair down due to build-up.
Will it weigh my hair down?
Because of Victory Brand Super-Dry’s revolutionary oil-free formula, it will never weigh your hair down and is ideal for creating additional volume!
Can I use it in fine hair?
Victory Brand Super-Dry is the IDEAL product for fine hair as it doesn’t clump the hair together (which could make it appear even finer)! It is super concentrated, which means a little goes a long way.
Is it very sticky?
Because it doesn’t contain oil, Victory Brand Super-Dry feels soft and creamy when it is rubbed between the palms. This makes it easy to apply and leaves the hair touchable, not sticky.
Should I apply this wet or dry?
BOTH! Apply Victory Brand Super-Dry to dry hair to create a true matte effect with a big amount of hold and separation, or apply it to damp hair and blow-dry it in for a truly natural look. It’s great on curly hair, too—work it into curls and let them air-dry for a fantastic, frizz-free finish.
Great product! I use it every day and it holds up throughout the entire day.
Super-Dry is our favorite and our best-selling mens product! So proud to carry this line in our salon! Five stars every time.
One of my favorite products to use on my clients, it sells quick! I love the smell and the dry gritty product does welll in humid climates. Also great after a nice blow dry.
This product is amazing! I have been on a journey to find the perfect product for the way I style my hair. My hair is a bit shorter with a textured spike. I have fine, thin hair and struggled so long with a wet, spacing texture with other products. This is no longer an issue. My hair looks styled, thick and healthy. People noticed the very first time I tried it. If you’re looking for a clean, non-wet, textured look, this is the product for you! Look no further. Matty is not only a barber...but a magician!!
This is much better than the generic products you find at the store. I truly like this product