Men’s Grooming: 4 Steps For Giving Clients A Complete Transformation

Picture this: Your male client that has been growing their hair long since before quarantine comes in and they say it: They are ready to chop it off. What do you do? What style do you suggest? HOW do you teach them to style at home? We reached out to two of our Stockist partners that have recently given their clients some major transformations and they are sharing their advice. Scroll down for everything you (and your male clients) need to know—from consultation to at-home styling tips.

Read article

4 Tips For Taking Better Photos

Want to start loading your camera roll with client photos, but don’t know where to start? Or maybe you’re ready to switch from a phone to a digital camera and need more info? Whether you’re a photo novice or pro, Victory Barber & Brand™ Founder Matty Conrad (@mattyconrad) is sharing everything he knows on how to capture the perfect finished photo. Known for his iconic black and white images, Matty is sharing everything from lighting tips to knowing the importance of a personal aesthetic.

Read article

CLIENTS GROWING A QUARANTINE BEARD? HERE’S WHAT THEY NEED TO KNOW!

Are your male clients embracing their quarantine scruff? Just because they can’t come to the shop, doesn’t mean they don’t need your expertise. To help guide your male clientele in the right grooming direction, we had Victory Barber & Brand™ Founder Matty Conrad (@mattyconrad) break down the beard basics the men in your chair NEED to know.

Read article

4 SERVICE TIPS TO INCREASE CLIENT LOYALTY

We snagged some tips from the coolest barber we know, Victory Barber & Brand™ Founder Matty Conrad for everything you need to impress male clients and get them to rebook immediately.

Read article

3 Classic Men's Styles

Add These Men’s Styling Products To Create Classic Texture

They might not say it a lot—but male clients care about their hair just as much (if not more) than female clients.

Read article

Watch: Men’s Tapered Cut & Styling

You know male clients are loyal clients, so step up your men’s grooming game! Victory Barber & Brand™ Founder Matty Conrad (@mattyconrad) went live on our Facebook from The BTC House in West Hollywood to take you through the ins and outs of men’s grooming and show you how to create the world’s most handsome haircut! Watch the video and check out the finished look below!

Read article

Men’s Beard Grooming Tips To Keep Male Clients Handsome

Adding beard services to your salon menu can up your clientele and your ticket prices. But we know, the idea of taking clippers to a beard can be terrifying! We talked to Victory Barber & Brand™ founder and 2018 Men’s Big Shot winner Matty Conrad (@mattyconrad) for his tips on how to trim a beard, so keep scrolling!

Read article

3 Men’s Tips For Grooming Beards & Facial Hair

Want more men in your chair? THIS is the easiest way to elevate your barbering services—master the art of cutting beards and facial hair and you’ll be sure to keep male clients on your books.

Read article

5 Razor-Cutting Tips From Matty Conrad

Matty Conrad aka “The World’s Most Interesting Barber” shares his top five razor-cutting tips to achieve an effortless, cool-guy haircut.

Read article

How To Use Beard Oil

Matty Conrad tells you all you need to know about Victory Barber & Brand's Signature Beard Oil in 1 minute

Read article

Tutorials