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Victory Barber & Brand

SUPER-DRY

$23.00

Note: Stockist Cases are now sold in denominations of 6 or 12. We are no longer carrying Stockist single units.

A gravity-defying texture paste with a woodsy fragrance and an extra-dry finish. Ideal for creating perfectly disheveled hairstyles that look effortlessly cool.

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Result

Medium hold / Matte finish

Formulation

Revolutionary oil-free formula that feels weightless and stays matte.

How To Use

Layer it on and re-apply Super-Dry for added texture and control without the extra weight.

For optimal results, work a fingerful between your palms until soft, apply to blow-dried hair.

Smells Like

A log cabin

Customer Reviews

Based on 178 reviews
84%
(149)
10%
(17)
3%
(6)
1%
(1)
3%
(5)
T
Tim Mitchell (Bluffton, US)
Great product

Great product but always seems to be out of stock. Needs to have an option to get notified when back I stock. Had to turn to other companies for alternative product. Like I said, great product but the frequent unavailability will have me leaning towards a company that can keep up with demand.

T
Tim in Brooklyn (Brooklyn, US)
Love the Super-Dry, but . . .

When is it going to be back in stock?!!!
I use it for my hair and stache and I am completely out.
Please help!

R
Robert Pisapia (West Orange, US)
Superdry

Good hold, pleasant smell. Keeps shape throughout the day with a natural look.

C
Cris (Yoakum, US)
My go to

Can’t stand wax. Too heavy, and wet looking. I want a more natural look with good hold through the day. I do construction everyday in the Texas heat. Every wax melts in that. Super Dry holds, through heat and pouring sweat. Even eating messes it up, but SD keeps the shape up. I think it looks better at the end of the day than at the start! Highly recommended! 🙌

D
Domjon DeAngelis (Phoenix, US)
Awesome product

I love the smell and hold this paste has.
I would submit a pic but I’m really upset with the trim I got from a barber shop. Oh well hopefully in about a month it’ll be back to it’s length it was and I’ll trim it myself thanks to finding Marty’s tutorials on YouTube.

Frequently Asked Questions

What is Super-Dry hair paste?

Victory Brand Super-Dry is an oil-free texture paste with a matte finish and a medium hold. It creates more natural-feeling separation in the hair while still providing strong control and maintaining volume.

When should I use Super-Dry hair paste?

Use Super-Dry in any hair type to create effortless-looking texture in the hair or to create added volume and control to a blow-dry. It’s an ideal choice for people who want to style their hair with a more natural or matte finish. Don’t want to look all day like you just got out of the shower? Victory Brand Super-Dry is made for you.

How do I apply Super-Dry hair paste?

Apply a fingerful of Victory Brand Super-Dry to blow-dried hair using your fingertips to create a highly texturized look.

To create additional volume and a natural finish, apply a small amount of Super-Dry to damp hair and blow-dry it in using a vent brush, round brush or even just your fingertips.

Problem & Solution

Most hair pastes contain oils that can quickly weigh the hair down and build up over time. Victory Brand Super-Dry has an oil-free formulation that maintains volume and texture all day long without weighing the hair down.

Super-Dry is ideal for fine hair! While sticky, oily pastes tend to clump fine hairs together, making the hair look even finer, the ultra matte finish of Victory Brand Super-Dry provides a slight thickening effect and helps control fine hair without making it look finer.

Is it water-soluble?

Victory Brand Super-Dry is a carnauba-based, oil-free formula. While it is not 100% percent water-soluble, it is incredibly easy to remove and does not weigh the hair down due to build-up.

Will it weigh my hair down?

Because of Victory Brand Super-Dry’s revolutionary oil-free formula, it will never weigh your hair down and is ideal for creating additional volume!

Can I use it in fine hair?

Victory Brand Super-Dry is the IDEAL product for fine hair as it doesn’t clump the hair together (which could make it appear even finer)! It is super concentrated, which means a little goes a long way.

Is it very sticky?

Because it doesn’t contain oil, Victory Brand Super-Dry feels soft and creamy when it is rubbed between the palms. This makes it easy to apply and leaves the hair touchable, not sticky.

Should I apply this wet or dry?

BOTH! Apply Victory Brand Super-Dry to dry hair to create a true matte effect with a big amount of hold and separation, or apply it to damp hair and blow-dry it in for a truly natural look. It’s great on curly hair, too—work it into curls and let them air-dry for a fantastic, frizz-free finish.